Marketing Services to grow your business

E-mail: andrewkinnard@freshideasmarketing.co.uk

Local Call Number: 0845 47 47 486

Read my monthly Marketing column in the Burton Mail's 'Good For Business'

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Marketing for Change

What are your business goals? Few business owners set up a business simply for it to stand still or stagnate. Instead they want their business to grow and develop. How much growth and development depends on your goals and aspirations. Whatever these may be, one thing is for certain, without effective marketing of your product or service your business will struggle to meet the goals you have set.

Do any of these sound familiar?

I've got loads of marketing ideas but don't get round to them.
My marketing plans are in my head, but they are too jumbled up.
I know what I want to achieve, but I have no structure to my ideas.
I'm too close to my business to see what marketing I'm doing right and what I'm doing wrong.
I know where I want my business to be, but I don't have the marketing knowledge to get there.

Fresh Ideas Marketing's focus is to provide you and your business with the answers to these issues through the proven marketing services you need to allow you to reach and exceed your plans to grow and develop your business.

The list below includes many, but not all of the marketing services I offer to my clients, most of whom are based in the East and West Midlands. All the marketing services and marketing advice I offer are aimed at achieving a two-fold outcome for you. First, to grow you business, second, to be a value added marketing resource to your business in terms of saving you time and providing you with reliable and practical marketing advice, marketing services and proven marketing solutions.

Simply identify the areas where you need advice, or if there is other help and ideas you need not on the list, just contact me on 0845 47 47 486 so we can discuss it.

Would you like some free marketing ideas and guides to get you thinking about how marketing can grow your business? Wet your appetite by subscribing at the bottom of the page to get free access to the Treasury of marketing ideas.

Acquisition and retention marketing in both B2B and B2C markets to find and keep the customers and clients you need.

Marketing strategy, planning, reviews and reports to ensure your marketing moves forward on a proven, solid foundation to meet the needs and aspirations of you and your customers.
Marketing budget reviews to identify savings and to ensure your investment in marketing is well utilised.

Creating and delivering marketing campaigns aimed at effectively reaching your target markets to maximise your return on investment.

Identifying workable, online and/or offline marketing solutions that are results driven to increase your enquiries and sales.

Public and press relations to increase the visibility and profile of your business in your community and with your target audience

Copywriting and editing to ensure your marketing carries the right message, to the right people, at the right time.

Data Management and segmentation to enable your business to clearly identify and develop your existing and future customers to their maximum potential.

Ring me now on 0845 47 47 486 and let me show you how my marketing services will help you to exceed your business goals.

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“Andrew’s work is first class. He enabled us to successfully re-launch our brand, including our website, logo and marketing collateral. He also overhauled our direct mail and seminar campaigns resulting in significant savings. He knows his stuff and is a pleasure to work with. Happy to recommend him and his work”

Stephen Pratt & Ian Sneath – Directors, Exclusive Asset Management

Why don't I just do my marketing myself?

You know just how important marketing your business is to its success, especially when your customers are being careful about how they spend their money. As a small business owner the challenge is finding the time to do your marketing, and to do it well. The marketing advice and marketing services I give will provide you with the marketing solutions you need whilst taking that time pressure off you, so you can continue to do what you do best - run your business successfully.

What type of marketing should I choose?

It's a fact that too many businesses just try any marketing that comes to mind. Doing that is a bit like throwing marketing mud at the wall and hoping some will stick. It's also a sure way to failure. That's why I find out about you, your business, your product or service and most importantly your customers before offering you any marketing advice or marketing services and selecting the right marketing solutions for your business.

How do I know if my marketing is working?

This highlights another fundamental mistake many businesses make when it comes to marketing. Business owners either tell me that marketing doesn't work, or that they're already getting enquiries and customers from their marketing, which is great. However, when I ask them what types of marketing they are using and which marketing is getting them the best results they usually can't identify what marketing is the source of their enquiries nor how much they are spending on their marketing to find a new customer. If you don't measure your marketing you are probably wasting money on marketing campaigns that don't work, and not spending enough on the marketing that does work. I will show you how to measure your marketing, and even help you design and run your marketing campaigns.

I'm already busy, so why should I bother with marketing?

The continuing worldwide financial woes have taught us that nothing remains certain in business. Tomorrow is another day which may bring unforseen challenges to your business. The old adage, 'If you fail to plan, you plan to fail' is all too true. You probably have a business plan and part of that plan should include how to market your business to your potential and existing customers. If you don't regularly invest in marketing your products or services you will struggle if your current flow of business dries up. Marketing is not a tap you can just switch on and off. Marketing takes time to have a successful impact on your business through more enquiries and sales. I can be your 'virtual' marketing adviser, providing you with the marketing help, marketing advice and marketing support you need, when you need it, so marketing will be a vital part of your business plans to succeed, not fail.

Subscribe here and get free access to the Treasury of Marketing Ideas.

What is it?
Free marketing ideas, guides and tips you can download and print off to help you grow your business.